Webinar first ran: Wednesday 15 February 2017.
Download this recorded webinar at the bottom of the page.
The ecommerce market is expanding at a rapid rate, with sales of £52.25 billion in the UK alone in 2015*. The challenge of getting products to customers intact is one faced by all online retailers and the impact that damage can have on customer satisfaction could be severe.
In this 45 minute webinar Smithers packaging experts Ian Pearce and James White provide a summary of the ecommerce industry and supply chain followed by a detailed view on the challenges presented in ecommerce packaging including damage in transit and customer satisfaction. The Amazon ecommerce perspective is also covered. In addition the experts discuss the factors involved in determining appropriate packaging and how Smithers can help with testing.
This webinar covers:
- Ecommerce industry summary
- Challenges in ecommerce packaging
- Factors in choosing appropriate packaging
- How do you determine that the packaging is suitable
- An end of discussion Q&A.
*Data from Centre for Retail Research.
Find out more about our packaging testing
and distribution testing
Download the webinar below: